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Webinars

Leveraging storytelling in a digital world

We are like fish and stories are the water we swim in without ever even thinking about it. So spend an hour with a master teacher, Prof. Richard Krevolin, and start thinking about the stories you are telling.Prof. Krevolin will take us on a...

Catalogue: Webinars 2020
Authors: Richard Krevolin, Dinesh Ramchandani, Anila Shrivastava
July 17, 2020
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Citation

Krevolin, Ramchandani and Shrivastava (2020a, July 17). Leveraging storytelling in a digital world. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/leveraging-storytelling-in-a-digital-world


Webinars

Theory and back again: A researcher's tale

Join Zontziry 'Z' Johnson of Zappi for a presentation on the market research process and how it drives business decisions. Theoretically, market research is a core set of steps that works in conjunction with the rest of an organization's efforts...

Catalogue: Webinars 2020
Authors: Jeffrey Henning, Zontziry Johnson, Angela Canin
Company: ZappiStore
July 8, 2020
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Citation

Henning, Johnson and Canin (2020a, July 08). Theory and back again: A researcher's tale. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/theory-and-back-again-a-researcher-s-tale


Videos

Brazil at Home 2020

Join us to explore how the Brazilan market is reacting to the current pandemic while unveiling significant insights from a multi-brands case study conducted by tech-innovator eCGlobal.What learnings can you expect from this session:- Myth vs....

Catalogue: ESOMAR TV: Brazil at Home 2020
Authors: Adriana Rocha, Alain Mizrahi, Alfonso Regalado, Gustavo Majerowicz, Alessandra Frisso, Cintia Corrales, Duilio Novaes
July 2, 2020
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Citation

Rocha et al. (2020a, July 02). Brazil at Home 2020. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/brazil-at-home-2020


Webinars

Life in times of COVID, from shopping baskets to digital behaviour

The market research industry is at the forefront of understanding the changes consumers and companies are going through during these unprecedented times. Many studies and data analyses have been carried out by many research organizations around the...

Catalogue: Webinars 2020
Authors: Alina Serbanica, Oana Popa Rengle, Siamack Salari, Bogdana Gheorghe, Gabriela Carstoiu, Julien Zidaru, Steliana Ifrim
June 30, 2020
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Citation

Serbanica et al. (2020a, June 30). Life in times of COVID, from shopping baskets to digital behaviour. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/life-in-times-of-covid-from-shopping-baskets-to-digital-behaviour


Webinars

Future of Banking: Navigating with Market Research

Global fintech investment in 2019 reached a record of $135.7 billion invested across 2,693 deals according to KPMG. Singapore is a Big Red Dot on that map with fintech investment on the island having more than doubled in 2019 to US$861 million (S$1.2...

Catalogue: Webinars 2020
Authors: Phong Huynh, Patrick Tay, Tim Hill
June 25, 2020
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Citation

Huynh, Tay and Hill (2020a, June 25). Future of Banking: Navigating with Market Research. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/future-of-banking-navigating-with-market-research


Videos

Reaching consumers in the digital moments that matter

This research has been a key contributor to our Global Media Transformation. Helpings us shift from a Mass Reach Big brand story telling approach to adding a complimentary model of reaching consumers with signals in those digital moments that...

Catalogue: ESOMAR TV: Client Summit 2020 at Home
Author: Nic Umana
Company: Mars Wrigley
June 18, 2020
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Citation

Umana, N. (2020a, June 18). Reaching consumers in the digital moments that matter. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/reaching-consumers-in-the-digital-moments-that-matter


Videos
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Citation

Picazo Lutton, Wilson and Bowen (2020a, June 18). Change leadership: Q&A session. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/change-leadership-q-a-session


Videos
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Citation

Picazo Lutton, Steinhart and Summers (2020a, June 18). Social change today: Q&A session. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/social-change-today-q-a-session


Videos

How Booking.com is trying to better cater to LGBTQAI+ travelers

The 3 takeaways of the presentation are:- Understand LGBTQ+ travellers: to what extent and in what ways does being LGBTQ+ impact travel behaviour and travel needs? - Gain practical solutions: how can Booking.com (and you) better...

Catalogue: ESOMAR TV: Client Summit 2020 at Home
Author: Jennifer Summers
Company: Booking.com
June 18, 2020
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Citation

Summers, J. (2020a, June 18). How Booking.com is trying to better cater to LGBTQAI+ travelers . ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/how-booking-com-is-trying-to-better-cater-to-lgbtqai-travelers-